While their work is diverse, the designers at EOOS approach every project from the same perspective. “We call our design method ‘poetic analysis’,” Bohmann explains. “As soon as we find a word, a strongly intuitive image, or a ritual, the process begins. The idea starts to take on a life of its own, and all we do is follow it. In the end, everyone is surprised by the result, both EOOS and our industrial partners.”

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